China Casts Itself as a Steady Global Force, Using CPPCC to Project Soft Power Abroad

CPPCC spokesman Liu Jieyi portrayed China as a stabilizing force amid global turmoil, stressing the country’s drive for high-quality development and wider openness. The CPPCC has ramped up people-to-people diplomacy, engaging civil society, think tanks and foreign interlocutors across Asia, Africa, Latin America and Europe to project China’s policy model and bolster global influence.

View of traditional Chinese temple roofs in Nanjing during autumn, showcasing intricate architectural details.

Key Takeaways

  • 1Liu Jieyi framed China as a stabilizing, reliable, and proactive global force at the CPPCC press briefing.
  • 2CPPCC expanded its diplomatic activities, visiting 10+ countries and hosting forums including the China Economic and Social Forum and China–EU Roundtable.
  • 3Beijing is emphasizing people-to-people and think-tank exchanges to export policy experience in areas like planning, environment, poverty reduction and women’s development.
  • 4This outreach targets the Global South and Europe, aiming to build goodwill and shape narratives amid great-power competition.
  • 5Soft-power diplomacy complements state-to-state interactions but faces limits from geopolitical tensions and domestic economic pressures.

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Strategic Analysis

Liu’s comments are part of a calibrated communications strategy: using the CPPCC — a semi-official consultative body with broad access to non-governmental networks — to conduct parallel diplomacy that is lower-cost and more flexible than formal state channels. For Beijing, this diversifies influence, fosters constituencies abroad, and frames Chinese approaches as practical solutions to common development challenges. The approach seeks to neutralize criticism by emphasizing cooperation and shared interests, yet it will compete with persistent Western concerns over governance, human rights, and strategic competition. Over the next few years, expect China to intensify such outreach, particularly across the Global South, while simultaneously pursuing institutional and economic levers to convert diplomatic goodwill into durable partnerships.

China Daily Brief Editorial
Strategic Insight
China Daily Brief

At a press briefing on the sidelines of the Chinese People’s Political Consultative Conference (CPPCC) annual session, Liu Jieyi, a spokesman for the gathering, presented Beijing’s foreign-policy posture as a source of global stability in an era of geopolitical turbulence. Citing Xi Jinping Thought on diplomacy, Liu framed China’s simultaneous pursuit of “high-quality development” and “high-level opening” as benefits that extend beyond its borders and contribute to international public goods.

Liu highlighted the CPPCC’s practical role in those efforts, outlining a busy programme of exchanges with civil society, think tanks and parliamentary interlocutors. Over the past year, CPPCC delegations led by senior members visited more than ten countries across Asia, Africa and Latin America; the body hosted multiple foreign delegations, convened the 2025 China Economic and Social Forum and the 20th China–EU Roundtable, and invited over a hundred foreign participants into its “enter the CPPCC” activities.

The messaging is twofold: domestically it bolsters the Party-state’s credentials as capable of steering China through global turbulence, and externally it is an assertive exercise in people-to-people diplomacy aimed at shaping narratives about China’s international role. Liu emphasised exchanges on economic planning, environmental protection, poverty reduction and women’s development as concrete areas where China has experience to share — a reminder that Beijing prefers showcasing problem-solving credentials rather than military or hard-power signals.

This outreach is concentrated on the Global South but also includes institutional engagement with Europe, reflecting a pragmatic hedging strategy. By deepening contact with non-governmental actors, the CPPCC complements state-to-state diplomacy: it seeks to lock in goodwill, diffuse tensions, and create constituencies abroad that view cooperation with China as mutually beneficial.

The announcement should be read against a more fractious international backdrop: rising great-power competition, lingering post-pandemic economic adjustments, and debates over supply chains and technological decoupling. Presenting China as “the most stable, reliable and proactive” force is a narrative aimed at filling a perceived leadership vacuum in global governance while implicitly countering Western critiques about Beijing’s intentions.

Sceptics will note limits to this approach. Soft-power initiatives through advisory and consultative bodies can build contact and influence but are unlikely to erase substantive geopolitical differences around trade, technology and values. Economic headwinds at home and growing strategic competition mean that Beijing’s capacity to translate goodwill into long-term institutional change abroad will face practical constraints.

Still, the CPPCC’s expanded diplomatic footprint signals a deliberate strategic choice: Beijing is investing in diversified channels of engagement to normalize Chinese policy approaches, amplify its policy prescriptions, and cultivate partners outside formal diplomatic tracks. For international audiences, the message is clear — China is intensifying its non-state and people-to-people diplomacy to shape the post-crisis global order on terms that reflect its developmental model and priorities.

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