# Baidu Wenxin
Latest news and articles about Baidu Wenxin
Total: 2 articles found
Free Milk Tea and Crashed Servers: China’s AI Giants Spend Billions to Buy Users — But Will They Keep Them?
China’s largest tech firms turned the Lunar New Year into a costly marketing contest, using red packets and free-order campaigns to drive downloads for their AI assistants. The promotions produced massive short-term engagement but exposed operational and product weaknesses, and highlighted that long-term success will hinge on embedding AI into daily services rather than on discount-driven spikes.
WeChat Clips Tencent’s Yuanbao in China’s AI ‘Red‑Envelope’ War — A Lesson in Platform Governance
WeChat has blocked in‑chat links from Tencent’s AI app Yuanbao for using share mechanics that the platform said induced excessive forwarding and harmed user experience, forcing Yuanbao to change its sharing approach. The enforcement, which also affected Baidu and Alibaba apps, underscores how platform governance and ecosystem fit now matter as much as model performance or marketing spend in China’s heated AI ‘red‑envelope’ competition.