# Fang Cheng Bao

The Shark Returns: BYD’s Domestic Pivot Signals a New Era for China’s Electrified Pickup Market

BYD has announced that its Shark pickup truck will enter the Chinese market in 2026 under the premium Fang Cheng Bao brand, targeting a rapidly growing segment of high-end, electrified lifestyle vehicles as urban restrictions on pickups continue to ease across China.