# Lei Yanqun

Alibaba Reboots Its Instant Retail Ambitions: AI and New Leadership in the Trillion-Yuan Delivery War

Alibaba has appointed veteran Lei Yanqun as the new CEO of Taobao Flash Sale to spearhead its 'AI-first' transition in the instant retail sector. The move aims to scale the business to one trillion yuan while integrating advanced LLM technology to drive merchant efficiency and achieve profitability by 2029.