# Ninebot
Latest news and articles about Ninebot
Total: 2 articles found
The Lifestyle Pivot: China’s Electric Scooter Giants Seek an 'iPhone Moment' Amid Margin Squeeze
Ninebot is spearheading a shift in the electric two-wheeler industry from functional utility to high-tech lifestyle experiences, using IP collaborations and AI to differentiate itself. Despite strong sales growth, the company faces significant profit pressure as it invests heavily in R&D and premium branding to navigate a maturing market.
Ninebot Hits 10 Million Domestic Shipments, Underscoring China’s Micromobility Scale-Up
Ninebot announced that its cumulative domestic shipments of intelligent two‑wheel electric vehicles exceeded 10 million units, celebrating the milestone at its Changzhou factory and an accompanying user conference. The milestone underscores China’s manufacturing scale in micromobility and marks a shift from pure volume growth toward higher‑value products, services and regulatory scrutiny.