# Porsche
Latest news and articles about Porsche
Total: 3 articles found
The End of the Golden Era: Why Selling a Porsche in China is No Longer a Golden Ticket
Porsche is dramatically scaling back its Chinese dealership network as sales plummet and dealer losses mount. The brand is facing a perfect storm of cautious consumer spending and a fundamental shift in luxury preferences toward domestic, tech-focused electric vehicles.
The Great Unwinding: Why Porsche is Parting Ways with Bugatti’s Century of Engineering
Porsche has agreed to sell its total 45% stake in Bugatti Rimac to a tech-focused consortium led by HOF Capital, valuing the brand at approximately €1 billion. The move signals Porsche's strategic retreat to core operations as it faces a massive profit slump and a collapsing market share in China.
China’s EV Juggernaut Shifts Gears: Exports Hit Record Milestone as Domestic Market Cools
China's NEV exports reached a record 50.2% share of total auto exports in March 2026, while domestic penetration hit 51.5%. Despite a decline in overall retail volume and pressure on legacy luxury brands like Porsche, the surge in Global South exports is emerging as the industry's new growth engine.