# Profit Margin

The Cooling Pot: Why China’s Hotpot King is Struggling to Turn a Profit

Haidilao reported record 2025 revenues alongside a 14% drop in profit, highlighting a crisis of efficiency in its high-cost service model. As consumer spending cools and competition intensifies, the company is pivoting toward a multi-brand strategy and has brought back founder Zhang Yong to lead a structural turnaround.