# ZXMOTO

Chongqing’s Two-Wheel Disruption: How an Upstart Startup Toppled the Motorcycle Old Guard

ZXMOTO has become the first Chinese manufacturer to win a World Supersport Championship race, signaling a major shift in the global motorcycling hierarchy. Led by founder Zhang Xue, the startup is leveraging racing success and a 'lifestyle' brand image to revitalize Chongqing’s manufacturing legacy and target the high-performance leisure market.