# creator economy
Latest news and articles about creator economy
Total: 7 articles found
Bilibili’s First Profits Mask Fragile Model: Moderation Gaps, Creator Squeeze and Ad-Driven Reliance
Bilibili recorded its first annual profit in 2025 with RMB 30.35 billion in revenue, but gains were driven mainly by cost cuts and an advertising upswing. The company faces moderation shortfalls, falling mid-tier creator incomes and a reliance on a small number of hit games, raising questions about the sustainability of its business model.
Bilibili’s Profit Moment Tests the Limits of Monetising Youth Culture
Bilibili reported its first full-year adjusted profit in 2025, driven largely by a surge in advertising, especially AI-related ads. But the company faces a strategic dilemma: monetise the creator-driven community and risk eroding the emotional bonds that differentiate it, or protect community norms and limit short-term revenue growth.
ByteDance Rolls Out Seedance 2.0 to Doubao: Short-form AI Video Goes Live in Limited Test
ByteDance has begun grey testing Seedance 2.0 in its Doubao app, allowing select users to generate short (4–15s) multimodal videos that use images, audio and text as references. The staged rollout, short-duration limits and quota system show a cautious path to embedding advanced generative video tools into ByteDance’s creator ecosystem while managing technical and policy risks.
ByteDance Rolls Out Seedance 2.0 in Limited Test Inside Doubao, Pushing AI Video Creation Deeper into China’s Creator Economy
ByteDance has started a limited rollout of Seedance 2.0, a next‑generation video‑generation model, inside its Doubao AI assistant app. The grayscale test lets select users try the new model while ByteDance evaluates performance and safety before a wider release, with implications for creators, platform engagement and regulatory oversight.
Xiaohongshu Builds an AI Video-Editing Armory — OpenStoryline Targets Creators and Commerce
Xiaohongshu is developing OpenStoryline, an AI-powered video editing tool aimed at accelerating creator production and strengthening the app’s commerce ecosystem. The product dovetails with broader moves by Chinese tech firms to integrate generative AI, but faces regulatory, copyright and content-quality trade-offs.
Profit Turnaround for Oriental Selection, but Dong Yuhui’s Shadow Looms Large
Oriental Selection has returned to profit after a turbulent year, driven mainly by steep cost‑cuts and a shift to self‑operated goods, prompting a strong stock market reaction. Yet its recovery is fragile: GMV remains below prior peaks, app membership has declined and the company still depends heavily on Douyin traffic while former anchor Dong Yuhui’s independent operation soars.
One‑Click AI for the Creator Economy: China’s Lingke Cloud Launches a ‘Zero‑Barrier’ Host for Vibe Coding
Lingke Cloud has launched a managed AI application hosting platform aimed at unlocking a creator‑driven "Vibe Coding" economy by removing deployment and usage barriers. The platform promises one‑click deployment, full lifecycle operations and programmes to support one‑person companies and industry partners, addressing the engineering and commercial hurdles that often prevent AI prototypes from becoming profitable services.