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China’s major braised‑meat chains — Juewei, Zhouheiya and Huangshanghuang — have seen rapid store closures, revenue declines and collapsing margins after an era of aggressive expansion. High retail prices, overbuilt supply chains, competition from low‑cost street vendors and slowing urbanisation have combined to make the franchised duck‑neck business model unprofitable for many operators and franchisees.
