# fund marketing

Chinese Fund House Faces Scrutiny After Manager’s Poor Returns and Alleged ‘Misattributed’ Marketing

Puyin Ansheng Fund Management is under scrutiny after its Strategy Select fund lost 12.52% while promotional materials lauded returns that mostly predated the tenure of the named manager, Yang Fulin. The case highlights potential breaches of China’s rules on truthful fund advertising and raises broader concerns about investor protection and marketing practices in the rapidly expanding retail fund market.