# online misinformation

China’s Leapmotor Offers Up to ¥5m for Tips on ‘Black PR’ as Automakers and Regulators Mobilise Against Online Attacks

Leapmotor has launched a public reward programme offering RMB 50,000 to 5 million for verified leads on organised online attacks it calls “black PR”. The move follows similar measures by other Chinese automakers and a government campaign to curb AI‑driven misinformation and paid online commentators targeting the auto sector. The initiative illustrates how companies and regulators are aligning to protect brands in an era of generative‑AI‑enabled disinformation, while raising questions about enforcement, abuse and free speech.