# share pledges

The Cash‑Wall Tycoon: How Fang Wei’s New‑Year Bonuses Burnish a Brand — and Mask Financial Strain

Fangda Group’s flamboyant year‑end ‘cash wall’ has become a viral symbol of corporate generosity in China, coinciding with chairman Fang Wei’s rise to become Liaoning’s richest person. The payouts and public spectacles bolster employee morale and brand image but obscure a heavily leveraged corporate structure and acquisition setbacks that increase financial risk.