# Chinese Automotive Industry

Driving the Digital SOE: Zeng Qinglin Takes the Helm at Huawei-Backed Yijing Auto

Zeng Qinglin has been appointed General Manager of Yijing Auto, a premium brand co-developed by Dongfeng Motor and Huawei. The move highlights the deepening integration between China’s traditional state-owned manufacturers and its leading technology firms in the race for EV dominance.