# MSG

From MSG to Microchips: China’s 'Seasoning King' Completes a Radical AI Pivot

Lotus Holdings, China’s former MSG giant, has completed a major leadership reshuffle that consolidates control under Guohou Asset Management and accelerates its pivot into AI computing. Following years of stagnation in the seasoning market, the company is now betting on a dual-engine model of condiments and high-performance computing to drive future growth.