# e‑commerce
Latest news and articles about e‑commerce
Total: 4 articles found
JD Pumps More Than ¥1.3bn into Frontline Pay as E‑commerce Faces Cost and Reputation Pressures
JD.com has allocated over ¥1.3 billion in subsidies for frontline employees, a move that supports delivery and warehouse staff amid weak consumer demand and reputational pressure. The measure protects service capacity and signals responsibility, but it also raises questions about margin impact and whether the boost will be temporary or structural.
Ex-Actor Li Yapeng Clears Pu'er Tea Inventory with a Single 6‑Hour Livestream — 160 Million Yuan in Sales and a Philanthropic Twist
Li Yapeng’s six‑hour Douyin livestream on January 30 generated 160 million yuan in GMV, set a record for a Pu'er tea special, and attracted more than 40 million total views. The event accelerated inventory clearance for the tea sector, boosted Li’s follower base past 10 million, and intersected with his pledge to donate livestream proceeds amid a hospital funding controversy.
How China’s Gen Z Is Rewiring Lunar New Year Spending — From Digital Red Packets to Pet Gift Boxes
China’s Generation Z is transforming Lunar New Year consumption from bulk, family‑oriented shopping into personalised, social and digital rituals. Micro‑paid digital items, pet‑focused gifts, experience tourism and DIY gold‑making exemplify a broader shift toward emotional and social value over material abundance.
Shanghai Tax Authority Penalises Pinduoduo — A Reminder That China’s Tech Firms Must Square Up on Taxes
Shanghai tax authorities have imposed an administrative penalty on Pinduoduo for tax‑related breaches. The market reaction — a pre‑market uptick in US‑listed shares — suggests investors view the action as manageable, but it reinforces tax compliance as a rising regulatory risk for China’s internet platforms.