# tablet market

Apple Brings M4 Power to the iPad Air, Narrowing the Gap with Pro Models

Apple has launched new iPad Air models powered by the M4 chip, offering 11-inch and 13-inch options at $599 and $799 respectively, with pre-orders from March 4. The upgrade broadens high-end silicon across Apple’s tablet line, intensifying competition with rivals and reshaping the company’s product-tier dynamics.