# Chinese SUV Market

Latest news and articles about Chinese SUV Market

Total: 2 articles found

Detailed close-up of a modern car's headlight, showcasing sleek design and glossy finish.

Xiaomi’s ‘SkyNomad’ Reveal Signals Strategic Pivot Toward the SUV Market

Xiaomi has launched a new automotive sub-brand presence titled 'Xiaomi Pengcheng' with a 'SkyNomad' theme, signaling the imminent arrival of its highly anticipated SUV. This move marks a strategic shift toward the adventure-lifestyle and EREV segments to compete with established giants like Li Auto.

NeTe2026年7月8日 04:02

#Xiaomi Auto#SkyNomad#EREV

A serene winter scene featuring a Chinese temple amidst snow-covered trees in Weihai, China.

Business

The Surname on the Line: Great Wall Motor’s Identity Crisis in a Tech-Driven Era

Great Wall Motor Chairman Wei Jianjun publicly rebuked his marketing team during the V9X SUV launch, highlighting internal tensions as the automaker struggles to match its engineering with brand prestige. The launch of the multi-energy Guiyuan platform represents GWM's defiant stand against pure-EV competitors in an increasingly crowded luxury SUV market.

SoBiz2026年4月22日 02:29

#Great Wall Motor#Wei Jianjun#Wey V9X