# Ferrari

The Trident's Dull Edge: Maserati’s Identity Crisis in the Age of Chinese EVs

Maserati is facing a severe existential crisis as global and Chinese sales collapse to record lows, forcing the brand into desperate price-cutting. Caught between historical quality issues and the technological surge of Chinese EVs, the once-iconic Italian marque is struggling to maintain its luxury status in a rapidly evolving market.

SoBiz2026年5月6日 04:23

#Maserati#Luxury Cars#Chinese EV Market

A stunning red Ferrari supercar captured on a city street, showcasing sophistication and speed.

Business

Ferrari’s Electric Debut: A €550,000 Bet on Luxury Beyond the Internal Combustion Engine

Ferrari is set to unveil its first all-electric supercar, the 'Luce,' with a preliminary price of €550,000, signaling a high-stakes transition for the luxury brand. The vehicle will feature a 1,000-hp quad-motor setup, a Jony Ive-designed interior, and innovative technology designed to simulate the sound and feel of a traditional combustion engine.

NeTe2026年4月21日 19:58

#Ferrari#Electric Vehicles#Luxury Supercars