# Volkswagen
Latest news and articles about Volkswagen
Total: 9 articles found
The Gloves Come Off in Beijing: VW and Li Auto’s Public Spat Highlights the Brutal Realities of China’s EV Market
A public confrontation between the CEOs of Li Auto and SAIC-Volkswagen at the Beijing Auto Show signals intensifying competition in China’s premium EV sector. The dispute centers on the validity of extended-range technology and whether marketing savvy or engineering depth will define the next generation of Chinese motoring.
Volkswagen’s Long Road Back: The German Giant Reimagines Itself for a Sinocentric EV Era
Volkswagen is launching its most aggressive EV offensive in China to date at the 2026 Beijing Auto Show, while simultaneously lowering its long-term sales targets. The company is shifting from a global-standard strategy to a highly localized approach, utilizing partnerships with Chinese tech firms to fix its software deficits.
XPeng’s Global Gambit: China’s EV Upstart Eyes Factories in Europe and Latin America by 2026
XPeng is seeking to establish manufacturing hubs in Europe, SE Asia, and Latin America by 2026 to meet surging demand and bypass export limitations. The company is also intensifying its technology licensing and AI mobility projects to secure long-term profitability.
The Battle of the Nines: China’s EV Makers Pivot to Flagship Giants to Escape the Price War
Chinese automakers are launching a wave of 'Series 9' flagship SUVs to capture high-margin luxury segments as domestic profit margins hit record lows. This technological and branding arms race marks a critical survival struggle between domestic startups and legacy global brands like BMW and Volkswagen.
Adapt or Perish: Volkswagen Embraces Extended-Range Tech as China’s EV War Intensifies
Volkswagen’s launch of its first extended-range SUV highlights a broader trend of foreign automakers adopting local Chinese technology to survive. Simultaneously, domestic brands like Tank and Xpeng are intensifying competition through specialized luxury off-roaders and feature-packed budget EVs.
The Supertanker Turns: Volkswagen’s High-Stakes Pivot to Save Its Chinese Future
Volkswagen is undergoing a radical strategic overhaul in China after its 2025 profits plummeted by nearly 50%. The company is shifting from German-led engineering to local partnerships with firms like XPeng and Momenta to bridge the widening gap in software and innovation speed.
Volkswagen Cuts One-Third of Executives and Reorganises Factories as China EV Shock Hurts Profits
Volkswagen is cutting a third of executives in its core brand cluster and consolidating factories into five production regions as part of a drive to save €1 billion by 2030. The measures respond to a sharp sales slowdown in China, steep declines in local EV volumes and tariff pressures in North America that have eroded profits and forced tougher restructuring.
Toyota Extends Lead as Global No.1; Volkswagen Stumbles and Chinese Brands Surge
Toyota retained the world sales crown in 2025 with more than 11.3 million vehicles, extending a lead of about 2.3 million units over Volkswagen Group. Toyota’s growth, steady China performance and hybrid strength contrast with Volkswagen’s China slump and management restructuring, while BYD and Geely’s rapid rises signal a reordering of the global auto landscape.
Germany Relaunches EV Purchase Subsidy — Up to €6,000 to Reboot Electric Car Sales and Shield Auto Industry
Germany has reintroduced a tiered EV purchase subsidy offering €1,500–€6,000 per private buyer for new registrations from 1 January 2026, backed by €3 billion over three years and intended to support up to 800,000 vehicles. The measure aims to revive household demand, protect domestic automakers amid international competition, and accelerate the country’s shift to electric mobility, though it poses fiscal, regulatory and infrastructure challenges.