# Zhang Yong
Latest news and articles about Zhang Yong
Total: 7 articles found
Haidilao’s ‘Iron Lady’ Returns: A High-Stakes Bet on Multi-Brand Expansion
Yang Lijuan, the veteran executive who led Haidilao's massive expansion, has returned to the core company to lead its new multi-brand diversification strategy. Her return signals a shift toward disciplined execution as the company's flagship hot pot business faces declining profits and market saturation.
Boiling Over: The Human Cost of Haidilao’s Fading Hot Pot Hegemony
Haidilao founder Zhang Yong has apologized to employees after an internal probe revealed staff were forced to pay for customer gifts out of their own wages. The scandal highlights the structural strain on the company as it faces declining profits, falling turnover rates, and a massive reduction in its workforce.
The Cooling Pot: Why China’s Hotpot King is Struggling to Turn a Profit
Haidilao reported record 2025 revenues alongside a 14% drop in profit, highlighting a crisis of efficiency in its high-cost service model. As consumer spending cools and competition intensifies, the company is pivoting toward a multi-brand strategy and has brought back founder Zhang Yong to lead a structural turnaround.
Haidilao’s Founder Returns as Cash‑Strapped Youth Sap Growth
Haidilao’s founder Zhang Yong has returned as CEO after four years amid a sharp deterioration in traffic and profitability: first‑half 2025 revenue fell 3.7% and net profit 13.7%, with customer visits down 10 million. The chain’s high labour costs, failed expansion, and mixed results from incubated sub‑brands have left it vulnerable to increasingly price‑sensitive young consumers, forcing a management rethink on efficiency and product strategy.
Haidilao’s Founder Returns as CEO as Customers and Profits Slide
Haidilao’s founder Zhang Yong has resumed the CEO role after a steep decline in customers and profits. The chain faces falling foot traffic, squeezed per-customer spending and costly service standards, prompting a pivot into incubated sub-brands and experiential formats that have yet to scale.
Crisis Lifeline: Xibei Secures A‑Round Backing from Restaurant Veteran Zhang Yong and Ex‑Alibaba Partner Hu Xiaoming as It Seeks a Comeback
Xibei has completed an A‑round capital increase led by investors including Xinrongji founder Zhang Yong and former Alibaba partner Hu Xiaoming, after a reputation crisis and the closure of roughly 100 stores. The funding is intended to stabilise cash flow, bolster supply‑chain capability and potentially preserve a path to a future IPO, but substantial governance and brand repair work remains.
Haidilao’s Founder Returns to the Helm as Shares Rally — A Reset to Rebuild Growth
Haidilao founder Zhang Yong has resumed operational leadership after CEO Gou Yiqun’s resignation, triggering a near‑double‑digit spike in the stock. The move responds to slowing core growth, early‑stage diversification via the Red Pomegranate incubator, and mounting competitive pressure in China’s hot‑pot market.