# e-commerce regulation

China Tightens Rules on Platforms and Food Safety as Markets Jolt — A Daily Regulatory and Market Snapshot

China published a draft national standard for pre-made dishes and implemented new e‑commerce livestreaming rules that treat influencer endorsements as advertising, tightening the regulatory environment for platforms and brands. The announcements came as regulators fined major platforms and a viral promotional campaign ran into distribution controls, while markets reacted with volatility and China achieved a milestone test flight of an aerospace-made eVTOL.