# social commerce

How China’s Private‑Domain Marketing Industry Uses Fake ‘Medical Experts’ to Sell Overpriced Health Products to Seniors

CCTV‑led reporting exposed a private‑domain marketing network in China that uses paid actors posing as medical experts to sell cheap medicines and supplements at sharply inflated prices to elderly consumers. Video producers, private‑domain operators and contractors create scripted lectures and sell products in closed social‑media channels, prompting likely regulatory scrutiny after the 3·15 consumer‑rights season.