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Industry Experts Discuss Global Expansion Paths for Chinese Intelligent Connected Vehicles

Automotive leaders and officials gathered in Beijing to outline strategies for expanding Chinese intelligent connected vehicle brands into global markets.

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Illustrative image: Two SUVs navigate a dusty off-road trail, creating a thrilling adventure scene.
Illustrative image; not a photograph of this reported event. Photo by Bruno Werneck on Pexels

The Brief

China News Service reported that industry representatives and specialists gathered in Beijing on October 23 to examine international expansion pathways for Chinese intelligent connected vehicle brands during a dedicated brand session of the 2026 World Intelligent Connected Vehicles Conference. Zhang Xuejun, head of the News and Publicity Center of the Ministry of Industry and Information Technology, stated that brands have become a core factor in global intelligent connected vehicle competition, directly influencing the position of China's automotive industry within the global value chain. He urged three main actions: conveying industrial innovation stories, establishing a coordinated communication matrix to build unified external dissemination, and deepening platform services to assist firms in upgrading global operational capabilities. Seres Group director and vice president Kang Bo outlined a three-stage international development model, which begins with entering markets through trade partnerships, advances toward localized manufacturing alongside research, and culminates in outbound delivery through global deployment of technical standards and brand value. Voyah Automobile Technology vice general manager Shao Mingfeng stated that product exports require strong foundational strength, brand expansion demands operational capability rooted locally, and cultural outreach requires securing understanding and acceptance from users across differing cultural backgrounds.

Key Takeaways

  • 1Zhang Xuejun called for unified storytelling and enhanced platform services to upgrade global automotive brand capabilities.
  • 2Kang Bo detailed a three-stage internationalization roadmap advancing from trade partnerships to localized production and worldwide standards deployment.
  • 3Shao Mingfeng emphasized establishing local operating abilities and earning cultural acceptance among diverse overseas user groups.

Sources

  1. 业内探讨中国智能网联汽车品牌“出海”路径 — China News Service · 10/23/2026

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