# E-commerce
Latest news and articles about E-commerce
Total: 88 articles found
E-Commerce Illusions: Douyin’s ‘Self-Operated’ Label Under Fire After Refurbished Laptop Dispute
A consumer dispute over a potentially refurbished laptop has exposed structural flaws in Douyin’s 'self-operated' e-commerce model. The incident reveals that Douyin's premium branding often masks third-party fulfillment, leaving buyers without the platform-level accountability they expect.
The Logistics Paradox: Deciphering the Hierarchy of China’s Delivery Giants
China's express delivery sector has evolved into a three-way battle for dominance between ZTO's volume efficiency, SF Holding's premium infrastructure, and JD's integrated supply chain. As the domestic market reaches saturation, these giants are pivoting toward international expansion and AI-driven logistics to maintain their competitive edge.
Cracks in the Membership Shield: Why Sam’s Club China is Losing its ‘Premium’ Edge
Sam's Club China is facing a crisis of confidence as rapid store expansion and a shift toward digital efficiency compromise its reputation for quality. Recent executive turnover and food safety scandals highlight the growing tension between the brand's 'premium curation' roots and its new, tech-driven pursuit of mass-market scale.
Uber’s Last-Mile Land Grab: Shares Surge as Platform Diversifies Beyond Food Delivery
Uber shares rose 6% after the company announced a significant expansion of Uber Eats' retail partnerships, including Kiehl’s and FedEx Office. The move into beauty and office supplies marks a strategic pivot toward 'instant retail,' aiming to leverage its logistics network for broader consumer services.
Kuaishou Accelerates E-Commerce Ambitions with New Next-Day Delivery Service
Kuaishou E-commerce has launched a 'Speedy Delivery' service with a dedicated portal, promising next-day fulfillment to compete with JD.com and Alibaba. The move reflects a broader shift from livestream-driven impulse buying to a structured, service-oriented 'shelf e-commerce' model.
Rational Spirits: China’s Alcohol Giants Reclaim the Narrative in 2026’s 618 Festival
The 2026 618 e-commerce festival marked a strategic pivot for China's alcohol industry, moving from aggressive discounting to price stability and brand-led growth. Driven by a combination of the 2026 World Cup and the Dragon Boat Festival, major brands successfully defended their price floors while seeing a surge in demand from both traditional Baijiu drinkers and a growing demographic of younger, female consumers.
The Wings and the Feet: Why China’s Courier Giants are Tying the Knot
SF Holding and J&T Express have finalized an HK$8.3 billion cross-shareholding agreement, moving from competition to a strategic alliance. The deal combines SF’s premium aviation infrastructure with J&T’s extensive low-cost delivery network to tackle slowing domestic growth and prioritize global e-commerce expansion.
China’s Tech Giants Pivot: Alibaba Hits Trillion-Yuan Milestone as 618 Festival Shifts from Price Wars to AI
China's major e-commerce platforms have pivoted from price wars to AI-driven growth during the 618 festival, while Alibaba's revenue surpassed 1 trillion yuan despite a profit dip. The sector is seeing a surge in AI infrastructure investment and a shift toward niche consumer markets and embodied intelligence.
The Long Tail Wagging the Dog: Douyin’s 618 Results Signal a Shift in China’s E-commerce Power Balance
Douyin's 2026 618 festival results reveal a decentralized growth pattern where mid-to-small influencers now drive 80% of sales. The data shows over 120,000 merchants doubled their turnover, signaling a move away from reliance on mega-influencers toward a content-rich, broad-based ecosystem.
Beyond the Price War: Douyin’s Livestreaming Resilience in a Cooling 618 Festival
Douyin’s 2026 618 report highlights a pivot from price wars to content-driven growth, with over 120,000 merchants doubling their livestreaming turnover. The data suggests that targeted platform incentives and interactive commerce are now the primary drivers of success in China's maturing e-commerce market.
Growth at Any Cost: Behind the Executive Shakeup at Walmart’s Crown Jewel in China
Walmart China has undergone a major leadership shakeup at Sam’s Club following regulatory scrutiny and a strategic shift toward rapid, tech-driven expansion. The departure of key procurement officials and the elevation of platform-retail veterans signal a move to prioritize scale and e-commerce over the brand's traditional boutique image.
Beyond the Bargain: AI and ‘Interest Consumption’ Reshape China’s E-commerce Landscape
Worth Buying Technology’s 2026 618 report reveals a structural shift in Chinese e-commerce, where AI has transitioned from a tool to essential infrastructure. The data highlights a move away from price sensitivity toward 'interest-based' spending in lifestyle categories like motorcycles and professional services.